Dear customers, dear fans
From 28.01.2020 we say goodbye to the well-deserved vacation!
We will be back for you at the beginning of August.
Nevertheless, stay tuned, we will keep you up to date.
You are welcome to visit us on Instagram under #Cadolino or our partner #SweetBaselAG.
We thank you for your interest and the numerous orders 2019/2020.
Your Cadolino Team.
Sweet Basel AG has been our partner since this year. Most of you will know this company as well, as they mainly produce "Mässmogge" and the typical sweets with the motifs on them, but also other sweet specialities. The company was founded in 1921 by Alfons Bürgin in Basel and since 2011 it belongs to the new owners Michael Muller and Christoph Goepfert. The main customer for "Mässmogge" and nougat is still the Basel Autumn Fair. Sweet Basel has sales outlets throughout Switzerland, but also in Germany and France. The products are made exclusively by hand, which we were able to see for ourselves during a tour of production.
We are also allowed to use the pictures of Sweet Basel products in our catalogue. At Mr. Muller's request, we recently opened a Sweet Basel Instagram account for him, as he would like to keep up with the times but is not very familiar with social media. The first time we were allowed to watch the production. At the beginning we were warmly welcomed by Mr. Muller, but he had to go back to work immediately afterwards, as the Basel Autumn Fair started the following weekend. For the first order, the customers of Sweet Basel have to specify which product they want to have as initial equipment for the exhibition stand. This is necessary because not all products can be manufactured immediately. Certain products, such as nougat, have to rest for several days before they can be further processed.
When we were there, "Mässmögge" was just being produced. The production includes machine work as well as manual work. In the beginning the mass is cooked and stirred by a machine. Then the handicraft part begins. The mass is spread out on a table and then colour and flavour is added. The respective flavours are separated from each other.
The mass is then folded several times, whereby the temperature drops steadily. Before the mass is put into the last machine, the different colour strips are alternately placed next to each other, giving the "Mässmogge" its typical pattern.
Finally, the now elongated mass is placed in a machine where the "Mässmogge" are portioned. The damaged goods, which are not sorted out by the machine, are removed by an employee. The employees are very well-rehearsed and have to work exactly.
If the mass tears, the process is delayed and if the rest of the mass cools down too much or becomes too hard, it can no longer be processed. What surprised us most was that the mass has to be processed differently depending on the outside temperature or weather conditions. Although the difference is not significant, it must be taken into account.
During the tour, we recorded everything on Sweet Basel's Instagram account by making an entry in the story of each step in the process.
On our second visit, we were allowed to accompany an employee in the delivery of the sweets to the stands of the autumn fair. The Basel Autumn Fair is still Sweet Basel's main sales market today.
For packing the many "Mässmögge", even additional workers are hired. However, the permanent staff will have to be employed for the rest of the year as well, because not many "moderate" products are sold outside of the fair time. Therefore the company also sells other products as promotional gifts to banks etc. or in supermarkets.
After the initial order, which is quite large for most of the exhibition stands, there are more and more repeat orders in the next few days. During our visit, we delivered to several stands which had already sold almost all their Sweet Basel products after two days.
The "Mässmögge", which are simply a tradition at the autumn fair, should always be in stock sufficiently during this time. Most customers, in the evening, look at what they have sold and then place new orders by e-mail, fax or telephone.
During the fair, Mr. Muller and his staff are therefore always in the office one hour earlier in order to receive these orders in time and to produce any missing goods. The goods are then delivered on the same day. The operators of the exhibition stands do this either as their main job or just these two weeks a year as a secondary income. However, it is the same people every year, because once you have the right to a stand at the fair, you don't give it away so easily.
During the delivery we noticed that it is not so easy to find a parking space, because many stand operators simply put their private cars in the middle of the road or the road is blocked by other suppliers. On good days the vans are full to the brim, on the first delivery even an extra van had to be rented.
On these days delivery is hard work, because you have to carry heavy boxes all day long. If, as already mentioned, one cannot park anywhere and the car is parked further away, if one is unlucky, one even has to cover a quite long way with the boxes. Even though fewer and fewer people visit trade fairs as time goes by, the Basel Autumn Fair has still held up very well. And so did Sweet Basel, with its traditional "Mässmögge".
We are allowed to integrate the products of Sweet Basel into our catalogue. This is currently still being processed. Cadolino AG sells gift articles, so the products of Sweet Basel fit well into the range. At the end of December the catalogue will be finished but it will not be used and sent out until August by the new commercial apprentices of the following year.
Here you can see photos of products that will be included in the new catalogue.
"Gold & Glitter" was our motto. In the middle of November our company had the parents' evening. We introduced the umbrella organization, the company and the various departments within the company. Each of the trainees chose a star to play on the red carpet. In order to ensure a little variety, we showed excerpts of us in Constance on the basis of a film. At the end we had prepared an aperitif. During the meal the parents could still exchange ideas with the instructors. So the weeks of preparation were worth it. The evening was a complete succes.
Our camp started on Tuesday 1 October at the "Badischer Bahnhof". After a nearly 2 hour drive and about 15 min walk we arrived at our destination the "Bodensee Arena" in Konstanz.
After unpacking the suitcase and eating we went directly to the ice arena. Each group had time to think up a choreography and to show it off. We all had a lot of fun. Later we had a football tournament.
In the evening we played some funny games to get to know each other better. This was a good ending for the first day.
The next morning we had to do a group work on the topic "Who am I?" also we got the task to solve an escape box.
In the afternoon we had an exciting city tour through Constance and afterwards we had time to write posts, make videos or take pictures for our Instagram Account.
At the end of the day we all went to have dinner together in a restaurant.
On the last day we had to build a boat from a pet bottle and compose a song about it by saying goodbye to our boat and the captain, a paper frog. All in all there were a lot of funny songs and we all had a lot to laugh about.
After lunch we went home again.
The camp was a very funny experience, we got to know each other better and grew together as a team to a unit.
Since new the Cadolino.AG makes the Instagram contributions for Sweetbasel. Just drop by and leave a Like there.